—Robin Elmerick
Director of Effective Philanthropy
Your philanthropic clients will thank you for suggesting they consider giving the gift of giving (say that three times fast!) in the form of a charitable fund instead of the more typical “I made a gift to my favorite charity in your honor.”
More and more parents and grandparents (and friends and colleagues) are giving a child, grandchild, friend, or co-worker a charitable fund, pre-established and pre-funded, in the name of the recipient. Frequently taking the form of a donor-advised fund, this gift allows the recipient to experience the benefits of working with CICF to support important causes.
The team at CICF can help your client create a gift fund from start to finish, including granting the recipient online access. Your client can literally put a bow on the carefully rolled up fund document, sign a card listing the URL and login credentials to view the fund online, and present the package to the child, grandchild, friend or colleague as a gift. Both giver and receiver will love the experience.
Educational opportunities are a natural follow-up to this type of gift. For example, your client can work with CICF to find resources on our website and structure a family giving session over Zoom. Participants learn the basics of charitable giving and are introduced to critical issues facing communities in our region and across the country. This type of experience helps the family’s values stay intact across generations.
Finally, never underestimate the power of philanthropy to help you build relationships with multiple client generations. The team at the community foundation has the tools you need to inspire Baby Boomers, Gen X, Millennials, and Gen Z by creating meaningful and lasting connections to our community, charities, and causes. Although useful in some cases, a GoFundMe or Facebook fundraiser simply cannot deliver the engagement and loyalty that have long been hallmarks of our dedication to helping your clients of all ages make a lasting impact that is as meaningful to them as it is to the causes they support.
For more information, please contact Robin Elmerick, director of effective philanthropy at RobinE@cicf.org.
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